USAA Boston Airport Wall Mural

Every year, the USAA creative team develops the key image and the campaign for the Army vs Navy Game. As part of that team, I was grateful to develop, design and execute the wall murals that were placed inside the Boston Airport.

Our goal at USAA was to create high-level branding and to inform the incoming audience that USAA is the proud presenter of the Army-Navy Game which will take place in this city.

The two walls (one side stairs and the other an escalator) were a natural factor that concomitantly introduced a face-off between the two rivalry teams.